A storefront, an AI workflow and a SaaS product look different on the surface. Underneath, they need the same things: a clear user journey, reliable data, sensible integrations and an owner who understands how the pieces fit together.
My work spans architecture, interface design, implementation and iteration. I start with the business constraint, decide what actually needs building, then turn that decision into something people can use.
Running my own products keeps those decisions grounded. Onboarding, content, support and maintenance are part of the product—not work that disappears after launch.
AI workflowsCommerceMarketplacesWeb & mobile